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Kopparberg’s First-Ever Canned Cocktail Range is a Modern Take on The Classics

28th April 2022

Kopparberg are bringing their famous fruity flavour to three iconic cocktails this spring, with a modern take on classic cocktails – The Strawberry Cosmopolitan, The Cherry Storm & The Lemon Collins. Available in Asda from 25th April, with wider retailer distribution from 27th April.

Cocktail lovers will be delighted to hear that Kopparberg are combining all the fruity flavour and refreshment they are famous for with three new sparkling cocktails all in time for summer.

As the weather warms and we spend more time outdoors, Kopparberg’s cocktail collection provides the perfect refreshing accompaniment for time spent with friends. Packaged in a slimline 250ml can and ideal for on-the-move, the collection is expertly mixed and uncompromising on flavour.

Long, sparkling cocktails have always been synonymous with good times with friends in the sun and Kopparberg wanted to reflect that each cocktail is carbonated and refreshing. Kopparberg also wanted to put its own stamp on the recipe of what might be considered a ‘Classic Cocktail’ and so has ensured each cocktail uses Kopparberg’s delicious range of premium spirits as a base – Gin, Rum & Vodka.

With growing consumer demand for ‘Remixed Classics,’ Strawberry Cosmo is a take on the classic cosmopolitan and mixes the fruity flavours of Strawberry & Lime gin with sparkling cranberry. Similarly, Kopparberg’s take on the Tom Collins uses vodka rather than gin, mixing Kopparberg’s Lemon Vodka with soda for an exciting, modern twist. Finally, rum lovers will be thrilled with the Cherry Storm, Kopparberg’s very own version of the Dark ‘N Stormy which combines Cherry Rum, lime, and ginger beer.

Rob Salvesen, Kopparberg’s Head of Marketing, commented: ‘Kopparberg is all about creating firsts that last. With Kopparberg’s new cocktail collection, we wanted to respect the classics but at the same time modernise them for a new generation of drinkers, ensuring we brought all the refreshment and flavour Kopparberg has become famous for. Expertly mixed and in a convenient slimline can, we can’t wait for our fans to enjoy the Kopparberg Cocktail collection wherever they are this summer. We believe that consumers should be able to enjoy quality tasting cocktails wherever they are, and without the hassle of mixing it themselves.’